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While an all-in-one site platform + CRM might make sense at some time in your genuine estate career, these types of closed systems can prevent your growth gradually. For instance, if you wish to try a brand-new lead gen or remarketing tool, or perhaps simply redesign your site, you might discover yourself having to pay thousands of additional dollars to migrate your entire site.
The bottom line is this: Your organization can and ought to look very various from year to year. In today's fast-changing market, it's important to develop a business structure you can expand intonot one that keeps you locked in. Another thing to consider ease of training. If you're buying an all-in-one since you wish to utilize their website features, will you need to train yourself (or a whole group of agents) on a brand-new CRM too? MamatheFox can take up to 10 hours per agent just to learn the essentials, so ensure you're all set to make that investment.
That alone will make a big difference in your company. However your site can do so much more. Since any site can generate lots of data about customersbut a high-performing website platform will integrate closely with your CRM and pass along information about where your leads came from, the pages they went to and more.

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Numerous all-in-one systems use this kind of combination, because they're essentially one system. At Follow Up Boss, we offer the industry-leading Pixel, which works with nearly any site and puts rich data on every lead right inside your CRM. Plus, it has the included advantage of being highly flexible: You can move it to a brand-new site if you ever switch platforms in the future, or perhaps use it on several sites if you have them.
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Ylopo uses a mobile-optimized IDX site with a tidy and superb style, however shines finest at generating warm leads through clever Facebook marketing and automation. In other words, the option permits agents to lower their cost-per-lead rate on Facebook to one of the least expensive on the marketplace. Ylopo's Listing Rocket feature immediately produces a Facebook Advertising campaign as quickly as your listing begins the market, launching a series of special ads for each phase of your listing's purchasing processfrom open house to a pending sell.